Photo Essay: New Boutique in Downtown Hershey: Bella Sera

Emily Donegan, Reporter

One of the community’s favorite boutiques, Knock Knock, has opened up a brand new sister boutique called Bella Sera. The store is located in downtown Hershey, right next to Phillip Arthurs. Bella Sera is stocked with everything from the latest clothing trends for the upcoming summer season to the perfect accessories to top off your outfit.

Not only is this store a fashionista’s dream, but customers will also become acquainted with the lovely staff. Emily Drobnock is the owner of both Knock Knock and Bella Sera, and she loves to “sparkle on” as she mentioned in her instagram bio. The outgoing personalities from the staff make going to Bella Sera a very enjoyable experience.

Nothing beats the ambiance in the boutique created by the glamorous decorations. Everywhere customer’s look, they should expect to see creatively put together displays, and of course lots and lots of sparkle. The bedazzled light fixture sure is an eye catcher upon entering the shop.

One of the store’s showcase products for this season is the denim jacket with “love” embroidered on the back. The jacket is sure to spice up any Summer outfits. Their displays often pair products that they believe work well with each other. Below, a lovely white buttoned shirt is shown being paired with their featured jacket.

Throughout the store, interactive displays are set up featuring the shop’s new accessories that will go nicely with many outfits that Bella Sera has to offer. These accessories are perfect for any occasions or as a gift to give to a loved one to show appreciation.

Many small businesses have lost a lot due to the Covid-19 pandemic. With the help of the community, Bella Sera will continue to thrive. Make sure to keep up with Bella Sera through social media. Check out all of their new products, and sales posted on their instagram page @bellaseraboutique. Customers will not want to miss out on these small shops’ creative and trendy products.